*Writers note: In this article, I am going to be a little harsh on record labels. I work with wonderful record label people every day. Heck, I genuinely like most of them. They care deeply about their artists and work hard to make sure that those artists are promoted effectively. Please note that this is [...]
It’s About The Artist, Stupid
The music business sure is tough right now. Someone poured a huge bucket of acid on the entire industry, and it’s burned away everything not made of steel. It’s quickly exposed the weak, the greedy, the fake, and the contrived – all that is being washed away. But this is what happens in business – [...]
Houston, Do We Have A Problem? A Very Brief History Of The Music Business And Reasoning Behind The Tanking Market For Music Sales
Most of us have read about the issue. Those of us in the music business are certainly experiencing the issue. The issue is that nobody wants to buy a CD anymore. Or is it? Let’s be clear – CD sales quickly going down the tubes is a tip of the iceberg problem. It’s the result [...]
Platform Report From The Front Lines Of GMA Week And The Dove Awards
GMA Week, the busiest time of the year for those of us in the Christian music business is over. Four solid days of meetings, schmoozing, glad-handing, showcases, food, three-hour nights of sleep, and unsuccessful attempts at herding artists around like a bunch of wayward squirrels. I thought all week about this blog, trying to mine [...]
Lessons From The Newsboys “Go” Tour
Welcome to Platform’s first blog. This is Chance Hoag and I will be writing all blogs. My business partner, Darren Tyler, is too busy to mess with stuff like this. I will be writing from time to time when I see something or learn something that bears repeating. All of this will come from an [...]
